Strategic Advisory · Herban Mystic
For founders who are building something that cannot be separated from who they are — and need strategy that knows the difference.
Intake is selective · Limited to a small number of engagements per season · Led personally by Naiya Taylor
Advisory at Herban Mystic is strategic support for founders and brand builders who are operating at the intersection of vision and execution — and need someone who can move fluidly between both.
Sessions are working sessions. We build offers. We interrogate positioning. We map messaging against what your audience actually needs to hear. We identify what's not converting and trace it to its root — which is sometimes structural and sometimes energetic, and often both.
The Alchemy Deck is used as a working tool throughout the engagement — not as decoration, not as a spiritual aside. It surfaces what the analytical mind glosses over and grounds decisions in a fuller picture of what's actually happening in your business.
Practical where needed. Intuitive where useful. Not one or the other.
On the Alchemy Deck: The Deck is an HM-developed working tool used to read the energetic and strategic landscape of your business. When something is blocking conversion, visibility, or momentum, the Deck helps name what's beneath the surface — so strategy can address the actual obstacle, not just its symptom.
Bi-weekly sessions · Virtual · Three-month container
For founders who need sustained strategic clarity across a defined season of their business. Not a sprint — an arc. We move through offer architecture, positioning, and messaging over 90 days with integration built in. Every session builds on the last.
Single full day · Virtual or in-person · By arrangement
For founders who need a breakthrough on something specific. An offer that isn't converting. A brand that has drifted from its center. A pivot that needs grounding before it can move forward. One day. Full focus. You leave with a clear strategic map and a concrete 90-day outline.
Offer Architecture
What you're selling, at what price, in what sequence — and whether the structure you have actually supports your income goals.
Positioning
Where you sit in the market, who you're speaking to, and whether the space you're occupying is actually yours to own.
Messaging
The language doing the work — or not. What your audience needs to hear versus what you've been saying, and how to close that gap.
Operational Rhythm
How the business actually runs: delivery, content cadence, intake process, and whether your current structure is sustainable at the scale you're building toward.
Spiritual Alignment
The energetic layer — whether the work you're doing is in season, whether resistance is practical or intuitive, and what the Deck surfaces that strategy alone cannot see.
"I built advisory because I kept meeting founders who had everything they needed — the idea, the depth, the audience, the voice — and still couldn't make their business move. Not because of effort. Because the strategy they were applying was built for someone else's business.
What I do is not hand you a framework and tell you to execute it. I sit with your specific business, in your specific season, and I think with you. I bring everything I know about offer architecture, positioning, and messaging. I also bring the Deck, because some of what is blocking a business cannot be named analytically — it has to be read.
This is not a space for everyone. I work with a small number of founders per season because this kind of attention cannot be scaled. If we work together, you have all of me."
Naiya Taylor · Founder, Herban Mystic
The inquiry form is the first step. Applications are reviewed personally by Naiya. If there is a mutual fit, you will be invited to an alignment call before any agreement is discussed.
Applications reviewed on a rolling basis · Engagements limited per season
Questions? Reach Naiya at peace@herbanmystic.co